Press & Media
From regional business press to national platforms, Steven Pajevic has been featured, quoted, and profiled by media outlets, business publications, industry organizations, and national associations across Florida and beyond.
Regional Business Press
Coverage from leading Gulf Coast business publications highlighting Steven’s work as a founder, operator, business leader, and small business advocate.
Steven Pajevic — Full Profile Feature
Business Observer — October 2020
Business Observer profiled Steven as part of its 40 Under 40 Class of 2020, highlighting his entrepreneurial path and the growth of Crystal Clean Green Cleaning.
Florida Small Business Owners Support AI for Main Street Act
Herald-Tribune — April 2026
Steven contributed his perspective as a small business owner on the role responsible artificial intelligence can play in helping Main Street businesses compete, operate more efficiently, and adapt to technological change.
Apogee Awards — Founder of the Year Finalist
Tampa Bay Business & Wealth — September 2024
Steven was selected as a finalist in the Founder category for Tampa Bay Business & Wealth’s 2024 Apogee Awards, recognizing C-suite leaders for business leadership and community impact.
Gulf Coast Leadership Institute Class Selected
Herald-Tribune / Gulf Coast Community Foundation — June 2023
Steven was selected for the 2023 Gulf Coast Leadership Institute class, joining a cohort of regional leaders participating in advanced leadership and community development programming.
Early Risers: Teen Startups Delivered Key Lessons for Today’s Leaders
Business Observer — December 2022
Steven joined other business leaders in reflecting on early entrepreneurial experiences and the lessons those first ventures carried into later leadership and business ownership.
Business Observer 40 Under 40 — Tampa Bay
Business Observer — 2020
Steven was named to Business Observer’s 40 Under 40, recognizing emerging business leaders making an impact across the Gulf Coast region.
Area Cleaning Company Grows by Staying True to Its Niche
Business Observer — April 2020
Business Observer featured Crystal Clean Green Cleaning and Steven and Kristina Pajevic’s approach to building a focused, recurring-service residential cleaning company in Sarasota and Manatee counties.
Regional Magazine Features
Recognition and editorial features from Sarasota and Tampa Bay publications covering entrepreneurship, leadership, small business advocacy, and community involvement.
Goldman Sachs 10,000 Small Businesses Graduate to Advocate Before Congress
SRQ Magazine / SRQ Daily — June 2020
SRQ Daily featured Steven after he completed the Goldman Sachs 10,000 Small Businesses program and participated in small business advocacy efforts on Capitol Hill.
Best of SRQ Local — Best Business Leader
SRQ Magazine — 2025
Steven received recognition in SRQ Magazine’s Best of SRQ Local awards in the Best Business Leader category.
Local Television
Broadcast coverage highlighting Crystal Clean Green Cleaning’s business and community achievements.
Manatee Chamber Small Business of the Year — Crystal Clean Named Winner
MySuncoast / WWSB ABC 7 — November 2021
MySuncoast covered Crystal Clean Green Cleaning’s selection as one of the Manatee Chamber of Commerce Small Business of the Year award winners.
National Media & Industry Features
National and industry platforms highlighting Steven’s work across business, leadership, workforce strategy, workplace wellness, innovation, and industry expertise.
American Heart Association — Employer Story: Crystal Clean Green Cleaning
Well-being Works Better
Crystal Clean Green Cleaning was selected as a featured Employer Story on the American Heart Association’s Well-being Works Better platform, highlighting the company’s long-term approach to employee health, workplace culture, and organizational well-being.
CNBC — Small Business Playbook
How to Improve LinkedIn Job Postings Amid the Tightest Labor Market in History
Steven participated in CNBC’s Small Business Playbook conversation around hiring challenges and improving job-posting strategies during an exceptionally competitive labor market.
Housecall Pro — Industry Expert Feature
How Much to Charge for House Cleaning: 2026 Pricing Guide — August 2026
Housecall Pro featured Steven as an industry expert in its national 2026 house cleaning pricing guide, sharing practical guidance on pricing beyond square footage, protecting margins, and responding to customer price objections.
Media Inquiries
For interviews, expert commentary, podcasts, panels, or other media opportunities, contact Steven.